Thursday 3 May 2018

Sky Sports gambles on Premier League after losing LaLiga rights in UK and Ireland

This week, English premium sports channel Sky Sports lost out to Eleven Sports to show Spanish LaLiga football. The news feels like a bombshell to its subscribers.

Sky Sports has been losing ground for a few years now when it comes to showing soccer. The corporation looks to be finally admitting that enough is enough when it comes to spending billions of dollars on soccer TV rights.

However, LaLiga was costing Sky just $30m dollars a season. Compare this with the billion dollars they spend on the Premier League, and it becomes apparent that purse strings are being tightly closed shut.

What is the deal with Sky bailing on Spanish football?

The league has arguably been the best in Europe since the turn of the century. Both Real Madrid and Barcelona have won the Champions League nine times between them.

We have witnessed the emergence of Lionel Messi at Barcelona, hailed as the greatest player ever to kick a ball. If you don’t believe that, then perhaps it is Madrid’s Cristiano Ronaldo.

We have, on Sky, been able to witness the greatness of these players week-in week-out.

Perhaps Sky have chosen not to bid higher and challenge Eleven Sports because Messi and Ronaldo are simply getting older. How much gas is left in the tank, so to speak?

The post Sky Sports gambles on Premier League after losing LaLiga rights in UK and Ireland appeared first on World Soccer Talk.



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